June 24, 2020

4 Typefaces to Use in Graphic Design

Posted by Sharmarke Hujale

Finding the right typeface for the right project can become a tedious task to do. Where do you even begin? Is it a sans-serif or serif or a script typeface? Should you choose free ones or invest in a premium one?

Especially when you are starting out as a graphic designer it will take a lot of your hours trying to find one. You’re going to end up downloading a bunch of them and can’t decide to stick to one or two.

One thing for sure I can say in my experience as a designer — finding good typefaces and using them in the best way is an art.

I'm going to share my top 4 typefaces (not in a particular order) to use in graphic design. Additionally showing projects where I have used them.

1) Futura

Designed by Paul Renner in 1927, Futura is a perfect typeface for logo design and for big headlines where a limited amount of text is needed. Its geometric shapes have been influenced by the Bauhaus in Germany. A timeless typeface if you ask me.

Logos where I have applied Futura in different ways

Download Futura

2) DIN

My favorite typeface. DIN’s large x-height makes it fit very well on digital platforms such as a website—both on headlines and body text. The width of the stroke on bold weight with uppercase works well on graphics for SoMe and logo design as well.

Usage of DIN on different applications

Download DIN

3) Clarendon

With Its bold and solid structure, Clarendon is there to make your design stand out. It’s robust and detailed and has a classic feel yet it also feels contemporary. In my experience only on limited use does it work well, and it’s a no-go on body text.

Works really well on headings

Download Clarendon

4) Baskerville

Baskerville designed by John Baskerville in the 1750s is known for its unique thick and thin strokes. Its legibility makes it applicable both on print and digital - even on logos.

I have found it very useful on cosmetic brands

Download Baskerville

My final thoughts

In the beginning, you will probably want to experiment with different typefaces. And that’s fair too. But sticking to a few can be a good thing.

All the 4 typefaces I have mentioned are premium ones. Investing in good typefaces will get you in the right direction. Next is to learn the fundamentals of typography where I recommend The Futur’s courses.

Also, be on the lookout for some great bundles of typefaces on DesignCuts website. It’s freaking awesome. Without them, I wouldn’t be able to buy them. Let alone one of them. So don’t miss the chance.


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