Books I Love

Each of these incredible books inspired me and shaped me in some way. Hopefully one of them will inspire you too.

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Branding & Marketing

This Is Marketing

Seth Godin

Designing Brand Identity

Alina Wheeler

Identity Designed

David Airey

Bigger Than This

Fabian Geyrhalter

Brand Gap

Marty Neumeier

ZAG

Marty Neumeier

Brand Flip

Marty Neumeier

Building A Story Brand

Donald Miller

Branding: In Five And A Half Steps

Michael Johnson

Hello, My Name Is Awesome

Alexandra Watkins

Influence

Robert B. Cialdini

The Choice Factory

Richard Shotton

The End Of Marketing

Carlos Gil

All Marketers Are Liars

Seth Godin

Positioning: The Battle for Your Mind

Al Ries & Jack Trout

Business & Leadership

The Infinite Game

Simon Sinek

The Win Without Pitching Manifesto

Blair Enns

Creative Strategy and the Business of Design

Douglas Davis

Business Model Generation

Alexander Osterwalder & Yves Pigneur

Start With Why

Simon Sinek

Think!

Tina Catling & Mark Davies

Creativity

Creative Confidence

Tom and David Kelley

The Runaway Species

David Eagleman & Anthony Brandt

Steal Like An Artist

Austin Kleon

Show Your Work

Austin Kleon

Graphic Design

Logo: The Reference Guide to Symbols and Logotypes

Michael Evamy

Pretty Much Everything

Aaron James Draplin

How To Use Graphic Design

Michael Bierut

UX & Product Design

100 Things Every Designer Needs to Know About People

Susan Weinschenk

Don't Make Me Think

Steve Krug

Sprint: How to Solve Big Problems

Jake Knapp

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